Job Description

Yellow Malta is looking for an experienced Digital Marketing Executive to join its growing team. If you have expert knowledge of all things SEO/SEM and in-depth knowledge of ad-serving tools, we are waiting to hear from you.

Role Description 

The Digital Marketing Executive will be assisting, planning, executing and optimising the company’s marketing strategy. Moreover, they will be handling the promotion of digital products and services offered by Yellow. 

Attitudes and Attributes

  • Excellent command of written English (UK)
  • Fluent in spoken Maltese and English Languages
  • Creativity, attention to detail and time management skills
  • Be a fast learner, self-motivated and open-minded
  • Able to multitask, prioritise and manage time efficiently
  • Confident in producing work across multiple channels
  • Willingness to learn and take on new challenges
  • Works well both in a team and independently
  • Analytical mindset and critical thinker

Experience:

  • Proven experience as a Digital Marketing Executive or similar role

Role Responsibilities:

  • Assist in the formulation of strategies to build a lasting digital connection with both customers and users
  • Launch optimised online adverts through Google Ads, social media and other advertising platforms to increase company and brand awareness including converting customers
  • Boost clients’ digital products on a range of digital platforms
  • Be actively involved in SEO efforts (Keyword research, website optimisation, etc)
  • Assist in any email marketing campaigns
  • Provide creative ideas for content marketing and website updates
  • Collaborate with the design team to create and deliver assets for sales teams
  • Implement the use of web analytics tools (Google Analytics, Hotjar, etc) to measure
    the performance of applied digital marketing efforts
  • Acquire online marketing trends insights and keep strategies up-to-date
  • Excellent communication and interpersonal skills
Skills:
  • Well-versed in digital marketing concepts
  • A strong understanding of applying the Internet as an asset in securing revenue
  • Tech-savvy and intuitive with great ideas to reinforce marketing campaigns
  • Excellent understanding of digital marketing concepts and best practices
  • Well knowledged and experienced in Google Ads, email marketing and SEO/SEM
  • Good understanding of Search Engine Optimisation
  • Working knowledge of ad-serving tools